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Marketing for the trades

Stop losing jobs to the cheap guy.

You do great work. That is not the problem. Getting found, getting booked, and charging what you are worth is. I break down exactly how to fix it. No fluff, no theory, just what works.

Watch the videos Work with me
Matt Smith, marketing consultant for the trades, arms crossed in a charcoal work jacket

If you work with your hands, this is your marketing department.

Plumbers HVAC techs Electricians Roofers Carpet cleaners Remodelers Landscapers

If you are great at the work but tired of racing to the bottom on price, you are in the right place. I show you how to get more customers, raise your prices without losing jobs, and build a brand people actually remember.

Watch and steal the playbook.

Videos on marketing, branding, and running a trades business like a business.

Why The Cheap Guy Keeps Winning (And How To Beat Him)

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When you are ready to hand it off.

The videos show you how to do it yourself. When you would rather have it done for you, that is what my team is for. Done-for-you marketing built specifically for trades and home service businesses.

  • Websites that book jobs

    Fast, clean, built to turn visitors into booked work. Not a brochure.

  • Google Ads that print calls

    Campaigns tuned for your trade and your service area. You see every dollar.

  • SEO that gets you found

    Show up when someone in your town searches for what you do.

  • Branding that makes you the obvious choice

    Trucks, uniforms, logo, look. The whole thing working together.

  • Lead systems that fill the calendar

    Follow-up, reviews, referrals. Nothing slips through the cracks.

Book a call
Matt Smith reviewing house plans at a workshop bench

I am Matt.

I have spent 18 years in marketing. Websites, paid ads, SEO, email, video, all of it. And for years I watched incredible tradespeople lose work to worse ones who just knew how to get found and get booked.

That never sat right with me. So I built this channel to hand the trades the same playbook the big companies use, in plain language, for free. When you want it handled for you, you know who to call.

Need this handled? Call Matt Smith.

Book a 15-minute call and I will tell you exactly what I would do first.

Book a call